SIMON MALLS

Goal: Simon Malls partnered with Condé Nast to showcase in an editorial setting the breadth of brands represented in their nation-wide malls. The partnership included print and video content in Glamour and Details along with traveling events bringing the styling to life for consumers.

Creative Role: Creative director and producer for two national campaigns with six days of photo and video shoots. Campaigns and associated event series garnered $2MM+ in revenue and 200MM+ impressions.

(Portfolio 1) Photography: Sebastian Kim, Styling: Marina Muñoz;
(Portfolio 2) Photography: Michael Sanders, Styling: Heathermary Jackson
Art Director: Melissa Polhamus